14 Jun 2016 | by Anthony Kelly

A happy and motivated workforce is crucial to the success of any business.  One of the biggest challenges faced by managers today, is identifying the most effective methods of incentivising your team in order to achieve and exceed your business goals.

With so many methods to incentivise; cash bonuses; healthcare; additional leave; memberships; gifts etc. It can be difficult to pin point which method of incentivisation is the most effective in motivating your employees.

The ‘Society for Incentive Travel Excellence’ (SITE) has conducted research into why using travel as an incentive tool delivers results. The benefits of motivating through incentive travel can be seen in the below infographic.

As is can be seen 87.5% of participants of incentive travel said the experience made them feel more appreciated, whilst 80% of participants said it increased their feeling of loyalty towards the company.UK_attitudes_towards_incentive_travel.jpg

(The full report: The Participants’ Viewpoint of the Incentive Travel Market in the United Kingdom)

With years of experience in the incentive travel industry we have seen first hand the benefits that can be acheived through a carefully thought out incentive travel programme. This is proven through our high customer retention rate and the feedback received from both organising companies and their attendees.

If you would like more information on how you can organise an incentive programme or have an existing programme that you feel needs revitalised.

Contact the team at Penguins on 01753 833 811 or email Hello@penguins.co.uk

Anthony Kelly

By Anthony Kelly

Anthony began his marketing career back in 2008 after studying marketing & business management at the University of Stirling.More articles by Anthony Kelly