WHO

Gaming and Sports Trading

WHAT

Conference

WHERE

London

HOW BIG

400 guests

Results

“Wow. I am so incredibly thankful to have worked alongside such a talented, kind & professional team. We absolutely could not have done it without you. And what a success??!! We've heard nothing but praise since the event ended. We've raised the bar for conferences in this industry!” - Marketing Manager

The Brief

Our client an innovative technology company that develops best-in-class betting software reached out to us to help them deliver an industry first "Traders Conference". This VIP event would target the highest value clients providing them key insights and expert tips.

Challenges

  • Create an event which will set an industry benchmark
  • Provide unparalleled access to expert speakers and industry insights
  • Select a venue which will be of interest to the target audience and have an industry link

Solutions

Being the first conference of its kind the venues selected were to be a significant success factor. Emirates Stadium London, was selected for its great access for attendees link to the sports trading industry. For the evening reception Gilgamesh was the perfect match. Providing bespoke cocktails and canapes this venue in the heart of Camden provided the premium vibe that was required.

The days agenda blended a diversity of 11 guest speakers and a discussion panel of 3 of the UK’s top sports transfers. All of which imparted their knowledge and trading insight, combining betting theory, strategy, real life experience and data handling information.

Working closely with the venue we delivered production consultancy, creative design and event materials. We also delivered PR support to the team which resulted in a sell out event.

Services Provided

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Put Penguins to the Test

Talk to Penguins and take the first step to an amazing live experience.