---
title: "New Guide: How to Organise a Successful Conference in 2019"
description: In our new guide, you'll discover a way of thinking about engaging, educating and entertaining your delegates.
image: https://www.penguins.co.uk/hubfs/blog%20header%20(1)-1.png
---

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# New Guide: How to Organise a Successful Conference in 2019

 1 Jun 2018 | by [Anthony Kelly](https://www.penguins.co.uk/blog/author/anthony-kelly)

Even for seasoned professionals, [conference planning](https://www.penguins.co.uk/services/event-management) can be an overwhelming undertaking. So we've created a guide to what really matters for a great conference that engages and inspires today's delegates

 Just the sheer number of decisions that need to be made can be enough to test the resolve of our most decisive colleagues. Too often, to ensure nothing is forgotten, [living, breathing conferences](https://www.penguins.co.uk/services/event-production) are reduced to a checklist of choices to make and tasks to complete.

[![Want to learn more about organising successful conferences? Click here to read  our new guide](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2503545/67adeda2-acd2-4012-9d04-846fd422aa93.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2503545/67adeda2-acd2-4012-9d04-846fd422aa93)

However, this ignores how much thought needs to go into making these decisions if an event is going to be a success.

Simply put, every individual element of your [conference](https://www.penguins.co.uk/events/conferences) is an opportunity to build towards achieving your event goal – whether that’s making attendees feel appreciated, [educating delegates](https://www.penguins.co.uk/blog/conference-trends-2018-influencing-delegates) about upcoming changes, or simply encouraging everyone to have a good time.

That’s why every choice should be treated as a vital part of your strategy and every possibility needs to be viewed through the lens of how it engages delegates and brings you closer to success.

Our new guide, *How to Organise a Successful Conference in 2018*, can help you change the way you think about organising conferences and includes information on:

- Developing your goals
- Understanding [what delegates want](https://www.penguins.co.uk/blog/what-do-conference-delegates-want)
- Why delegate engagement and conference comms are vital
- The impact of venue, theme and [festivalisation](https://www.penguins.co.uk/blog/conference-trends-2018-festivalisation)
- [Choosing speakers](https://www.penguins.co.uk/blog/eight-questions-to-ask-when-choosing-a-conference-speaker-) and entertainment
- Knowing which [conference technology](https://www.penguins.co.uk/services/event-digital) is right for you
- Turning results into resolutions

[Read our new guide today](https://www.penguins.co.uk/consultation-with-event-management-expert?hs_preview=UnfHnzal-5283704475) and take the first step towards discovering a better way to create delegate-centred and goal-orientated conferences.  

[![New call-to-action](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2503545/8a5df0bd-cf88-49a4-af9b-d5438a38469f.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2503545/8a5df0bd-cf88-49a4-af9b-d5438a38469f)

![Anthony Kelly](https://www.penguins.co.uk/hubfs/Design_By_Blend/Blog/Authors/anthony.png)

#### By Anthony Kelly

Head of New Business Marketing[More articles](https://www.penguins.co.uk/blog/author/anthony-kelly) by Anthony Kelly

[< back to blog](https://www.penguins.co.uk/blog)

- [Conferences](https://www.penguins.co.uk/blog/topic/conferences)

#### RECOMMENDED POSTS

[5 Top challenges of organising a conference](https://www.penguins.co.uk/blog/top-5-challenges-when-organising-a-conference)

[What do Conference Delegates Want?](https://www.penguins.co.uk/blog/what-do-conference-delegates-want)

[Conference Trends: Influencing Delegates](https://www.penguins.co.uk/blog/conference-trends-influencing-delegates)

[8 Questions to Ask when Choosing a Conference Speaker ](https://www.penguins.co.uk/blog/eight-questions-to-ask-when-choosing-a-conference-speaker-)

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