WHO

Healthcare

WHAT

Short-haul excursion

WHERE

Iceland

HOW BIG

16 VIP Guests

Result

" Thanks for everything these last few days as always have been a wonderful experience ".

 

The Brief

Our client, a leading animal healthcare company run an annual reward programme to incentivise its sales team. Veterans of incentive trips, historically they had chosen hot locations and the informal option, where guests could opt in or out of the programme of activities. This year they wanted to shake things up a little, going with an unexpected destination and better structure, emphasising the team building nature and solidifying internal relationships.

Challenges

  • In order to achieve the proposed programme, we needed to change the travel culture. Transfers were longer than usually experienced on the trip so we needed to ensure that guests were entertained throughout rather than viewing the journey as wasted time.
  • To experience the very best that the destination had to offer, we split the trip across 2 hotels, with 2 nights in the south and 2 nights in the North.
  • Less leisure time meant more group time so we needed to ensure that this time was relaxed and informal within a great setting to suit all.

Solution

With its reputation of the land of fire and ice, Iceland certainly offered the wow factor and delivered on so many levels. It was no surprise to witness all four seasons in one day with beautiful warm sunshine followed by thick snowfall on the mountains. During the trip, the group took to the glacier for an action packed day of snowmobiles and supersized jeeps topped off with a glacier buffet lunch built in to the snow! The dramatic landscape and sheer range of activities available from horse riding to dry suit diving kept even the most adventurous of the group enthralled. The beautiful city of Reykjavik was the last stop where the group enjoyed a little retail therapy, top notch cuisine and some all-important R&R at the famous Blue Lagoon en route to the airport!

 

  • Iceland_incentive_trip
  • Iceland_incentive_trip
  • Iceland_incentive_trip

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